Computer and technology

Overview - This article draws attention to a fast method that anyone can use to independently review the popularity of any computer optimization software (e.g. Registry fix software, registry cleaner software, error fixing software etc..). It also uses the real life example of a website dedicated to help users fix computer errors, which has already adopted this method for screening relevant software for further review.

Readers should be aware that, although the method described in this article is new and not perfect, it does present a distinct advantage over most other alternatives.   

The problem - Never has the choice of computer optimization programs been so large, yet most computer users do not tend to rely on impartial information to verify the popularity of computer optimization software before buying their preferred solution. This is a challenge as computer optimization software which are not popular may be either new, or unproven or both, are therefore riskier.

The options - Most users still rely on forums. This method is problematic, in that forums only provide anecdotal evidence of the popularity of any software, another challenge is the risk that participants will promote their own products using forums rather than share any independent perspective.

Software vendors’ sites provide another method. The obvious problem with this method is that the vendors are partial to the software they are selling.

Another option, is to review independent sites, which usually compare several computer optimization software in the same category for instance Anti-Virus software, Registry Repair Software, Anti Adware/ Spyware software etc… The challenge with this method is that the vast majority of these websites focus primarily on the detailed functionality and do not provide independent data on the real popularity of the software they are comparing.

So how can anyone determine the real popularity of any computer optimization program independently? (click on registry fix software example)

15 Minutes Method - A superior method is to look at the data provided by digital market places such as Clickbank for example, which is the largest of them all. Many of the most popular computer optimization software are sold at least partly through digital market places and are given an indicator of popularity known as Gravity. Gravity is an indicator, which is linked to the volume of sales for a particular program over a period of time. The Gravity measure of any digital product is calculated and compared independently from any software vendor by Clickbank. However imperfect, Gravity is a good independent measure of popularity. Users can in any event, independently verify the actual popularity of any computer optimization program by visting Clickbank or a similar digital marketplace. Despite the fact that even this method has its own limitation (i.e. Clickbank does not sell all Computer Optimization Programs), it is one that can be followed independently by anyone.

Example - Some software review sites have adopted this method and are now referring to the Clickbank popularity of the digital products that they are also reviewing independently (Click on fix registry errors for a live example).